After the restaurants, bakeries, clothing stores, florists and other business completely profitable although a little more expensive to implement is the salon or hairdresser, because apart from feed and clothe all need personal care. A beauty salon includes one hairdresser where...
One of the most complex challenges for brands has always been to interest the public. The shock advertising, using shocking images and controversial, remains one of the tools currently used. You can say the right thing about a product and...
Franchises restaurants can be a lucrative business, but there are several advantages and disadvantages associated with opening a franchise restaurants you have to keep in mind. It is important to assess the risk and balance the pros and cons before you...
In business, ethics is equal to standards of conduct. Most companies have a code of policies and procedures relating to compliance with standards of conduct by employees. A comprehensive training program that defines and explains this policy is absolutely...
Each company is different and unique, otherwise they could not succeed in business in the same niche. Companies that were once business projects are now large companies, thanks to which risked implement innovative ideas that are a reality today. Innovative...
The announcements of employment are published in newspapers, classified on the Internet, in flyers and other media. A job advertisement is published to attract candidates for an open position within a company. When posting a job ad, the goal is...
Red is one of the most dominant colors in advertising and even logos ... Why this phenomenon is? What messages it gives? Is it good to use in corporate identity? Our friends 99designs have sent us a full explanation of...
Sales promotion is a tool of promotion mix consisting to promote a product or service through incentives or activities such as offers, discounts, coupons, gifts, sweepstakes, contests, prizes and free samples. These incentives are known as activities or sales promotions...
If you are skilled with knitting needles and always get compliments on your creations made by hand , the time could be right to start a small business that allows you to earn extra money doing what you do...
Foretelling future is often a difficult task to perform; however, we are experiencing a time of great change and well marked trends (especially as far as technology is concerned) that if we analyze and we start to imagine all...

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How to Increase the Value of a Brand – my 3...

The value of a company is not determined solely through its billing. Beyond your sales, brand strength is an essential asset of any business. People...

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