social media SME

Social networks had a moment of glory a few years ago as the scenario in which companies could reach consumers quickly, effectively and with very low costs. Consumers were there, brands and companies could be, and, more importantly, everyone played...
customer loyalty

An organisation must have a customer retention plan in order to finalise them correctly. And for this, the organisation must develop a central strategy oriented to the consumer, which involves having the customer as the centre of business philosophy. Loyalty is...
Premium brands and luxury brands

In some cases, there is confusion about what each concept represents. Although they are not opposites, they are not equivalent, and they do have differences that are easy to distinguish. Here we will point them out. A premium brand is...
3 Online Business Ideas You Never Heard

You must know him. You wake up early in the morning thinking about your new online business idea. He knows that he needs it more than anything in this world. He longs to have it. Your digital business. An empire on the internet that allows you...
4+ Psychological Tricks to Influence Your Customers

Not everyone is born with the gift of influencing people. Those who do always succeed. They get the girl, the car, the fame, the best jobs, and the best things. You see them entering the place, and everyone knows...
most difficult types of clients (7)

The customer may always be right, but that does not mean that all your buyers are easy to handle. Some, in fact, can become your worst nightmare. Anyone who has worked in a face-to-face job can tell you some experience managing difficult clients. And...
most difficult types of clients (7)

Customers are the real owners of your business. Why? Because they are the ones who really feed you. But what about those types of clients who are annoying or difficult to deal with, to the point that they almost...
forecasts

Financial education is one of the most limping legs among entrepreneurs anywhere in the world. It is, in fact, one of the sections that usually occupy fewer pages in business plans. But not doing your homework leads to more...
Examples of Online Portfolios that make Good Use of Typography (10)

Currently, there are a lot of professionals who choose to have their own online portfolio, even more, when it comes to a creative career as graphic design, brand design, production and video editing, design fashions, web development, etc. It...
THE FOOD MARKETING2

YOU HAVE A RESTAURANT AND WANT TO IMPRESS YOUR POTENTIAL CUSTOMERS? Sometimes we are not aware of the importance of having a good photograph in our marketing strategy in your restaurant. In addition to taste and smell, we must...

Must read

There is an online business that many recommend, this business is selling e-Books, created on various subjects and normally sold on a web site...