Addressing the environmental impact requires a global vision, in which the processes and products articulate social needs, doing more with less.
In the task of caring for the environment, at the corporate level, are increasingly companies have created corporate conscience, from the definition of strategies to contribute to energy efficiency, fuel switching and change or improvement in the processes .
5 Strategies 5 paths to corporate conscience
- Energy efficiency: The energy saving techniques are the most flexible and cost effective way to reduce greenhouse gases. Companies like Procter & Gamble, for example, recognize the importance of climate change and take steps toward reducing emissions, also supporting their consumers to do so.
- Fuel substitution: replacing fossil fuels with biofuels and waste materials, have been part of the strategies adopted by industries, especially steel and paper. Shares which companies seek to reduce emissions, save energy, and thus also generate economic benefits after the reduction of costs and improvement in their processes.
- Innovation in products and services: look inward have been part of the strategies adopted by organizations. What is the service or product required ?, and What is the best way to produce and provide it with the least possible environmental impact?, the first questions to lead the way in the process of generating corporate conscience.
- Substitution of inputs and raw materials: Recycling waste materials generated in the manufacturing processes have generated substantial energy savings; Recent studies estimate that the implementation of such strategies can generate savings in this regard up to 95% in the production of aluminum, plastics 88% and 68% glass. A trend in which more and more companies are mounted.
- Social, economic and environmental approach: Beyond rules and regulations, the responsibility of organizations today and tomorrow is to have sustainable operations; which should involve each of the actors involved throughout the production process, shareholders, customers, vendors, employees and, of course, to the community. Under this premise today many industries oriented research and development efforts aimed not only to generate new products and satisfy market needs, but also to generate innovations in products, services, processes and activities that integrate profitably sustainable environmental practices.
The key to these strategies is to be successful and sustainable over time is to make the corporate conscience constantly present in decision-making and in the everyday life of the company, from the production process to top managers.